Establishment of the New In-House Marketing and Brand Management Department

HWR Spanntechnik is setting the course for the future: With Jaqueline Iven, we have gained a long-term partner for our team to build and strategically shape the newly created Marketing and Brand Management department.

Jaqueline Iven is a familiar face at HWR. For eight years, she has supported our company on various visual projects and played a key role in shaping our brand identity—initially on the agency side and later as a freelancer. We are very pleased that she is now a permanent member of our team. Based at our location in Oyten, she will shape and lead the newly created Marketing and Brand Management department and lead its future development.

With a Master’s degree specializing in Corporate Design, Jaqueline brings impressive expertise to HWR. Before joining HWR, she spent over a decade in the creative industry, holding leading positions as an Art Director in various agencies. Most recently, she worked in Creative Direction within the international fashion industry. In that role, she managed E-commerce projects for 17 countries and developed successful international campaigns.

With her deep knowledge of our brand and her experience in international brand management, Jaqueline Iven will take our market presence to a new level and sharpen our communication with customers and partners.

We look forward to this new chapter of our collaboration.

Welcome to the team, Jaqueline!